Monday, 10 August 2015

Brainstorming Pt.1

This weeks' module is all about brainstorming. Now I know, I was not present for this class but it is still worth a shot giving my take on the weeks' topic. Plus, it is part of my assignment anyways!So what is brainstorming? Hm.. To me, brainstorming is like applied imagination. Generating new ideas that has no limits or rules.  We create these ideas with an informal approach on solving problems in ways that are different and can sometimes be crazy to some. Now, brainstorming can take place either individually or within a group. The thing with us, sometimes we question.. 
Is brainstorming really necessary? And to what extent do we apply this technique?
 Personally, I'd like to think that it is. Not only can we apply this 'technique' in creating a products, services, we can also apply them to develop our personal lives. It helps us to think of the problem at a different angle because one, they're more effortless than we think. Having to be in an art industry, its crucial that we adopt this habit of brainstorming when we work. Because then, we understand the need of fluency and flexibility, also collaboration.

Group assignment to brainstorm 101 ways to cross roads

Brainstorming gives us this free and open environment where it encourages everyone to participate because its when we highly avoid the need to judge ones idea, to criticise or even to reward them. Because having to analyse, limits our creativity. This way, we can open up possibilities we never thought of having and spark even more ideas and creative solutions. It benefits us a lot with team bonding providing it being a positive & rewarding environment. 
However, this does not mean as an individual, we cannot brainstorm. We still can. We could however create and explore on our own at our own pace and on simple problems instead of those that are complex. If we do, we would not be able to go in depth with idea thinking and have a wider experience for others to draw on. 

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