Force Connection | Week 9

Force Connection. Hm...

What is Force Connection? 

An impact? A bond?  

Well, force connection is basically to link two or more disparate items and solve/create anew out of it. A new product. A new function. Which they could also be called as 

Cross Fertilisation. Normally this kinds of product design are formed/created so to be also labeled as multi-functional. Which I think is great for marketing, especially majoring Graphic Communication, we ought to have this skill/ability to think broader and wider in perspective in order to get ones' idea across. I'd think this is definitely a great tool to imply when brainstorming in product design. Be it in furniture, utensils, electrical appliance etc. Lets say you are in the woods hiking and the sun is already setting, but.... you didn't bring a tent. What would you do? A great example shown in class during that case study was, yes the JAKPAK.  Mr Ezzam all about his non-stop hits humor, decided to tease me with it throughout. It was probably like the joke of the day. 

Anyways, its all good you're forgiven Mr Ezzam hm!

JakPak. When is a jacket not a jacket right? When its a sleeping bag and a tent as well?! Thats right. Its made waterproof of rain jacket, sleeping bag, and tent into a single piece of clothing. I mean.. is this not smart! It's well thought and well functional. Your traditional hiking bagpaack stores the essentials into one, for space and convenience sake. This is cool, I have to admit. 

Another example would be this coffee scoop. Relating traditional and something modern into something simpler. This unique design doubles as a coffee scooper AND a bag sealer having to also keep our coffees fresh for a long time

Practical enough, isn't it!

Then again, this hybrid inventions are definitely ways that allow us to break away from traditions and norms I'd say. Sometimes even mixing the most random objects visually or not, might also be the best triggers for product design and problem solving.